La Quinta by Wyndham: A Legacy of Comfort and Value for Travelers
La Quinta by Wyndham is a prominent American hotel chain specializing in limited-service and select-service lodging, primarily catering to budget-conscious business and leisure travelers. As a subsidiary of Wyndham Hotels & Resorts, the brand has established a strong presence across North America and is expanding its footprint globally .
Founded in 1968 by Sam Barshop and his brother Phil in San Antonio, Texas, the brand's name is Spanish for "the country villa" or "country place" . From its inception, La Quinta carved out a unique niche by focusing on the core needs of the frequent business traveler. The original concept prioritized what a traveling salesperson truly valued: a comfortable bed, a spacious and functional work area, and great value, deliberately omitting more expensive, family-oriented amenities to keep rates competitive . This philosophy remains at the heart of the brand's identity.
Today, La Quinta by Wyndham operates over 900 properties with nearly 90,000 rooms across the United States, Canada, Mexico, and Latin America, and has recently expanded into markets like Europe and the Middle East . After a period as a public company and ownership by the Blackstone Group, the brand was acquired by Wyndham Hotels & Resorts in May 2018 for $1.95 billion. This strategic acquisition made Wyndham the world's largest hotel franchisor and integrated La Quinta into a powerful global network .
Positioned in the upper-midscale category, La Quinta promises guests a consistently contemporary and optimistic experience, captured in its slogan, "Wake Up On The Bright Side®" . Guests can expect thoughtful amenities designed for both productivity and relaxation, including:
Comfortable and modern guest rooms featuring workspaces and oversized desks .
Complimentary Bright Side Breakfast® and free Wi-Fi .
Fitness centers and, at many locations, sparkling outdoor pools .
Participation in the Wyndham Rewards® program, one of the most generous loyalty programs in the industry, allowing members to earn and redeem points at thousands of hotels globally .
By blending its 50-year heritage of focused hospitality with the vast resources of Wyndham, La Quinta by Wyndham continues to be a reliable and friendly choice for travelers seeking a bright and comfortable stay.