Super 8 by Wyndham

Super 8 by Wyndham is an iconic American hotel brand that has been a trusted companion on the open road for over five decades. Founded in 1974 in Aberdeen, South Dakota, the brand was built on a simple yet powerful promise: offering comfortable, budget-friendly accommodations to all travelers. The original room rate of $8.88 per night gave the brand its memorable name and symbolized its groundbreaking mission to make travel accessible to everyone.

Today, Super 8 has grown into one of the world's largest economy hotel brands, with more than 2,600 hotels across four continents. As a subsidiary of Wyndham Hotels & Resorts, the brand was acquired in 1993 and has since expanded its footprint to countries including the United States, Canada, China, Brazil, Germany, Saudi Arabia, and the United Kingdom.

Super 8 has recently undergone a massive transformation through INNOV8TE—the biggest guest room redesign in the brand’s history. Modern guest rooms now feature stylish bedding, sleek furnishings, and contemporary amenities, along with signature black-and-white headboard artwork that captures the local landmarks and landscapes of each destination. Guests can also enjoy free WiFi and a complimentary breakfast item each morning, making Super 8 a reliable and convenient choice for both leisure and business travelers.

Whether you are planning a cross-country road trip or a quick overnight stay, Super 8 by Wyndham continues to deliver authentic value and hospitality, staying true to its roots as "An American Road Original".

Super 8 by Wyndham’s FF&E strategy is centered on its INNOV8TE 2.0 design package, a cost-effective upgrade that balances modern style with operational efficiency for hotel owners. The FF&E package is crafted for durability and easy maintenance, using materials like resilient LVT flooring and easy-to-clean furniture to reduce long-term replacement costs.

Key FF&E elements in the guestroom include:

• Casegoods: A combo unit integrating the refrigerator, microwave, and TV, alongside new bedside tables. These feature an open-front design to prevent item loss and speed up cleaning.

• Seating & Accents: Compact lounge chairs and desk lamps that incorporate the brand's iconic red and yellow colors.

• Signature Headboard: The hallmark black-and-white headboard with a pop of yellow, featuring hyper-local artwork to give each property a unique sense of place.

• Fixtures: Modern roller shades for energy efficiency and a space-saving 3-hook wall-mounted panel that replaces traditional clothes racks.

The INNOV8TE 2.0 FF&E package is designed for straightforward installation, with furniture arriving fully assembled to minimize setup time. It represents a practical, stylish solution that enhances the guest experience while driving owner savings.